Somewhere between “concierge,” “crisis manager,” part-time therapist,” and “where’s-my-shuttle” whisperer lives the real job title: Front Desk.
If you’ve ever worked one, you know. If you haven’t—well, lucky you.
Running front desk at a hotel, lodge, or resort sounds simple on paper. Greet guests, check them in, hand out keys, answer questions. Easy, right? Adorable.
Now let’s add a few things.
The real job description
Guest arrives early. Room isn’t ready. They want you to fix time.
Tour pickup is late. You didn’t book it, but it’s still your problem.
Kid wants pancakes. Kitchen’s closed. Kid is now melting.
Someone forgot their yoga mat. It’s somehow your fault.
The airport transfer changed. Again.
Room 3B needs more towels, but Housekeeping is at lunch. Also your problem.
A couple wants to plan their entire honeymoon itinerary. At the desk. While you’re checking in three new guests and fielding a call from a tour guide who doesn’t speak your language.
And through it all? You smile. You reassure. You somehow make magic happen.
It’s no wonder most front desk pros have PhDs in multitasking, people-pleasing, and low-key sorcery.
Everyone wants something. Usually all at once.
Guests want answers. The owner wants reviews. Housekeeping wants to know who’s checking out early. Drivers want to know who’s ready now. And the tour operator just sent you a voice note that sounds like it was recorded inside a blender.
You’re the glue, the filter, the fixer.
But being “the glue” gets exhausting when you’re also the calendar, the call center, the CRM, and the unofficial snack bar.
That’s why we built Planniac
Planniac wasn’t made in a vacuum. It was made by people who were the front desk. Who stayed up late manually writing tour pickups on a whiteboard, then got blamed when a driver showed up at the wrong gate.
We don’t promise to solve everything. (We’re still working on that guest who asks the same question six different ways.) But we can:
Sync all your bookings and plans so no one misses anything
Automatically generate guest itineraries that don’t live in your head
Let drivers, guides, and staff see what they need without asking you five times
Give you one less reason to cry into the back-office mini fridge
You’re the hero. We’re just your utility belt.
Being front desk means knowing a little about everything and a lot about nothing going wrong. It’s thankless. It’s relentless. And when it goes well? Nobody notices.
But we notice. And we’re doing our best to help you keep your cool, your smile, and your sanity—one confirmed pickup and allergy-friendly breakfast note at a time.
Hang in there, superhero.
